“It was not a move that we made lightly, though, and ultimately, the change was made because of the benefits to readers and retailers who are our real customers. “We have enjoyed our relationship with Diamond over the decades and we have made some wonderful friends there, so this decision has been a difficult one,” added Erik Larsen, Chief Financial Officer at Image Comics, who served as Publisher at Image from 2004-2008. “Every Image comic published, since our inception in ’92, has been distributed to thousands of retail outlets by Diamond, and they have played a very important role in our company’s evolution.” For over three decades, they have been at our side, supporting our books from the moment we founded our company back in 1992,” said Todd McFarlane, President of Image Comics. “First and foremost we want to thank Steve Geppi, Chuck Parker, and everyone at Diamond for their ongoing service and all that they’ve done for Image over the years. Previously exclusive to Diamond Comic Distributors, Image Comics will join DC as one of Lunar’s largest periodical publishers and will work in partnership with Lunar to share further communications with the Direct Market, including “next steps” details, to ensure a seamless transition for comic shop retailers. Image Comics is pleased to announce a worldwide exclusive distribution deal with Lunar Distribution, effective with September on-sale titles (which will open for order on the Lunar site for retailers on Wednesday, June 14), for Direct Market/comic shop distribution.
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